BJP plans big events for Christmas, Easter in Kerala

The party plans to reach out to 100,000 Christian families in Kerala, where the politics has revolved around the Congress-led UDF and CPM-led UDF, on the occasion of Easter on April 9. The outreach in the run-up to the 2024 general election assume...

BCCL
From gifting cakes on Christmas to celebrating upcoming Easter by visiting homes of Christians in Kerala, the BJP has stepped up its efforts to woo the community in the state from where Rahul Gandhi was elected to Parliament in 2019.

The party plans to reach out to 100,000 Christian families in Kerala, where the politics has revolved around the Congress-led UDF and CPM-led UDF, on the occasion of Easter on April 9.

The outreach in the run-up to the 2024 general election assumes more importance in the backdrop of Gandhi being disqualified as Lok Sabha member from Wayanad from after being convicted in a defamation case by a court in Surat.


The BJP also plans to invite Christians to homes of its Hindu workers on their harvesting festival of Vishu on April 15, said its state in-charge Prakash Javadekar.

Union minister V. Muraleedharan and the party's senior leader from Kerala said the purpose of this exercise is to establish connection with Christians in the state, where both the CPI (M) and the Congress have always tried to portray BJP as :anti-minority".

"Now we are directly reaching out to them, so that they get to know BJP directly from the party itself. And we can connect with them," he told ET.
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