BJP announces host of campaigns with an eye on 2024 Lok Sabha polls

With an eye on the 2024 Lok Sabha polls, the BJP on Saturday announced a host of new activities, including 'Har Ghar Tiranga' programme to unify people and a reachout to beneficiaries of government schemes.

The decision to step up its outreach activities and strengthen the organisation at the booth level was taken at the BJP's office-bearers meeting here before the start of its national executive.

It was also informed that two resolutions -- one political and the other on economic and welfare of the poor -- will be passed in the national executive meeting.


Besides, the party will also issue a statement on the political situation in Telangana.

Briefing reporters, party vice president Vasundhara Raje said all important issues and prevailing political environment will be discussed at the national executive meeting.

It will be decided in the executive meeting which topics are to be considered, she said.

She was replying to a question whether discussions will be held on the Udaipur killing in which a person was hacked to death by men and the row over suspended spokesperson Nupur Sharma's derogatory comments about Prophet Mohammad.

The office-bearers meeting discussed outlines of the new organisational activities, including 'har ghar tiranga' (Tri-colour at every home) exercise to reach 20 crore people which, Raje added, will unify the country.

Describing booth workers as the foundation of BJP, Raje said the party has decided to have 200 active workers on every polling booth, have Whatsapp groups of booth level workers and make 'Panna pramukhs' more organised.

The party's organisational and outreach activities will be reviewed at the booth level on weekly basis, she added.

Raje also informed that the party will reach out to 30 crore beneficiaries of various government schemes.

BJP president JP Nadda will deliver his address the inaugural session of the party's national executive. Prime Minister Narendra Modi has also reached here to attend the meeting.