'LG IPO sirf ek vittiya uplabdhi nhi hai': Watch India MD Hong Ju Jeon delivering 'Shudh Desi Speech' in Hindi after listing

LG Electronics India made a striking debut on the National Stock Exchange (NSE) on Tuesday, but it was managing director Hong Ju Jeon’s decision to deliver his entire speech in Hindi that drew widespread attention. Jeon, appointed MD of LG Electronics India in January 2023, chose Hindi over English or Korean at the listing ceremony, surprising investors and viewers. His speech was met with applause and quickly became a topic of discussion on social media.

“Amazing. Kudos to the effort he put in. Most will stop at saying Namaste,” commented X user Dr Sumeet Shah (@DrSumeetShah). “Wow, hope some of our homegrown corporate leaders also did the same,” added Viivek R (@VRZee).

Strong response to LG IPO

LG Electronics India saw strong investor demand on its NSE debut, with shares rising 50.4 percent to Rs 1,714.90 after listing at Rs 1,710.1. The issue price was Rs 1,140. The listing valued the company at $13.07 billion (Rs 1.15 lakh crore), surpassing the market capitalisation of its South Korean parent at nearly $10 billion (Rs 8,800 crore). This made it India’s most sought-after IPO since 2008.


LG Electronics India, a wholly-owned subsidiary of South Korea’s LG Electronics, was established in January 1997. The company operates in consumer electronics, home appliances, HVAC, and IT hardware, with manufacturing facilities in Greater Noida and Ranjangaon, Pune.

LG Electronics India MD Jeon’s India strategy

Before leading LG India, Jeon held senior roles in the Gulf region, including Iraq, Jordan, Lebanon, and Syria. At the time of his appointment, he said, “India is a growing economy and is an interesting market with vast demographics therefore, we aim to further strengthen our consumer base by introducing product portfolio that is developed basis the insights of the consumers.”