'(Bor)iss Baar': Fevicol roasts Boris Johnson in a royal way

Fevicol, the adhesive brand known for its witty ad campaigns, has taken a fresh dig at outgoing British PM Boris Johnson by resharing an old meme which targeted the British royals when Prince Harry and his wife Meghan Markle, the Duke and Duchess of Sussex, split from the family.

The old meme read, "Fevicol hota toh suss-ex na hota aur parivaar atoot rehta." (If they had Fevicol, Sussex wouldn’t have split and the family would have remained unbreakable.)

The image in the older post read, "Dear Royal Family, Kohinoor nahi, Fevicol le jaana chahiye tha." (Dear Royal Family, instead of the Kohinoor Diamond, you should’ve taken Fevicol.)”


This time Fevicol wrote, “(Bor)iss baar hum phirse kahenge… (Boris, we will say it again this time.)”


Boris Johnson quit as Prime Minister after more than 50 MPs resigned. The resignation rally spiraled after two senior ministers, Rishi Sunak and Sajid Javid walked out of the government.

Rishi Sunak, the son-in-law of Infosys co-founder Narayana Murthy, formally launched his campaign to be elected the new Conservative Party leader and UK Prime Minister. The 42-year-old has received the backing of several senior Tory members, including Commons leader Mark Spencer.