‘The future will be AI-native’: Hitachi Digital Services CEO Roger Lvin says humans and intelligent systems will work together

As enterprises rethink how humans and machines should work together, Hitachi Digital Services (HDS) President and CEO, Roger Lvin, has said that the future workforce will be “AI-native”, where human judgment and machine intelligence operate side by side to deliver continuous value.

Lvin says the shift will redefine how companies build, run, and scale operations. “The next generation of enterprises will not just use AI, they will work alongside it,” he says. “An AI-native workforce is one where humans provide judgment, context, and creativity, while AI brings precision, speed, and scale.”

HDS is expanding its delivery presence and AI Academy in Hyderabad to build a global talent pool. “India’s combination of technical depth, delivery maturity, and entrepreneurial mindset makes it central to our global operating model,” says Lvin. “It’s where Hitachi’s innovation meets industrialization.”


Lvin said teams in India are piloting advanced AI systems that later move into markets across North America, Europe, and Japan, positioning the country as a global competency hub.

“We are already seeing strong demand from clients who want our support in defining their AI strategy, strengthening their AI architecture, and improving the quality and integration of their data,” Lvin says. “AI is also accelerating the pace of greenfield implementations by increasing the speed and precision of engineering, which allows us to deliver value at scale more quickly than before.”

Beyond the near-term surge in demand, HDS is investing heavily in capturing a disproportionate share of high value AI business use cases, especially those that require deep domain expertise and a clear understanding of industry operations.
“The new currency of competitiveness is AI fluency combined with domain expertise,” says Lvin. “We’re not just building data scientists; we’re creating AI-literate business leaders who can translate business imperatives into intelligent systems.”

This helps organisations stay adaptable as machine intelligence becomes a core part of business strategy.

From Hyderabad to Pune and Bangalore, Lvin said India teams are delivering production-grade AI ecosystems across manufacturing, BFSI, utilities, and logistics.

Looking ahead, Lvin said winners of the AI era will be the companies that combine responsibility with rapid execution.
“The winners of the AI era will embed intelligence responsibly, operationalize it effectively, and scale it globally,” he says. “At Hitachi Digital Services, we call this AI built for consequence — AI that not only innovates, but endures.”