The Morning Show Season 3: Will there be Season 4 as viewership for Jennifer Aniston starrer declines

As The Morning Show Season 3 on Apple TV+ fails to meet the studio's expectations, questions about the fate of Season 4 are surfacing. Starring Jennifer Aniston and Reese Witherspoon, the third season of The Morning Show, which premiered on September 13, tackles real-world issues like workplace harassment and the global pandemic.

Previous Success

The Morning Show garnered significant acclaim, earning 11 Emmy nominations and securing one win for its first two seasons. It quickly became a hit, ranking as Apple TV+'s second-most-watched show in terms of viewership, trailing only behind Jason Sudeikis' Ted Lasso.

A Drop in Viewership

However, Samba TV, a television analytics firm, reported a decline in viewership for The Morning Show Season 3. In its first five days on Apple TV+, the show was watched by 374,000 domestic households. This marks a 12% drop in viewership compared to Season 2, which premiered on September 17, 2021, and was viewed by approximately 425,000 domestic households in the same time frame.

Season 4 Confirmation

In April 2023, Variety confirmed that The Morning Show had received an early renewal for Season 4, five months before Season 3's release. Moreover, there was an option in place for Season 5, indicating the network's commitment to the series.

Season 4's Prospects

Despite the lower-than-expected viewership numbers for Season 3's premiere, it's likely that Season 4 won't be affected. Each season has maintained a two-year gap between them. Consequently, Season 4 is anticipated to debut no earlier than 2025, with Season 3 continuing its run into Fall 2023.

This extended timeline provides Apple TV+ ample time to develop the storyline for the next season. However, it is essential to consider the ongoing Writers Guild of America (WGA) and Screen Actors Guild-American Federation of Television and Radio Artists (SAG-AFTRA) strikes, which could potentially affect production schedules.

Moreover, Season 3 may regain viewership numbers as new episodes air, especially given its history as one of Apple's most successful series to date.

Looking Ahead

Despite the initial viewer decline for The Morning Show Season 3, the series remains in a strong position with a confirmed Season 4 and the potential for Season 5. Fans can continue to follow the drama and intrigue of the show as it unfolds on Apple TV+.

Episode 1 of The Morning Show Season 3 is now streaming on Apple TV+.

FAQs

Is there going to be a season 4 of The Morning Show?
Apple TV+ officially greenlit The Morning Show for its fourth season in April 2023, as reported by Deadline. Additionally, the report hinted at the possibility of a fifth season being under consideration.

How many seasons of The Morning Show are there?
The second season made its debut on September 17, 2021. Following its success, the show was confirmed for a third season in January 2022, which subsequently premiered on September 13, 2023. As an exciting prelude to the third season's debut, Apple announced the renewal of the series for a fourth season on May 1, 2023.