After a $20 billion loss, Elon Musk gets serious — launches Tesla-themed restaurant with 24/7 robot servers

Tesla-themed restaurant: After a $20 billion setback tied to a political clash with US president Donald Trump, Tesla CEO Elon Musk is switching gears, quite literally, as per a report. The billionaire tech mogul has traded Wall Street drama for burgers, milkshakes, and humanoid robots with the surprise launch of a Tesla-themed restaurant in the heart of of Hollywood, as per The Mirror report.

Why Did the Tesla Diner Open at 4:20 PM?

The new diner, which officially opened its doors at exactly 4:20 p.m. on July 21, the unusual timing might have been chosen as Musk is fascinated by the number 420 and uses it frequently, according to the report. It features a retro-futuristic design, a drive-in movie theater, 80 Tesla superchargers, and also, robot servers, as per The Mirror report.

What Sparked Elon Musk’s Move from EVs to Eateries?

Tech expert, Nathan Espinoza asked in a social media TikTok video, saying, "Why in the world is Elon Musk opening a Tesla restaurant?" and then added, "Today, Tesla opened it first ever restaurant in Los Angeles and Elon Musk is putting the fries in the bag," as quoted by The Mirror.

The new venture comes after the feud with Trump over the “Big Beautiful Bill”, a sweeping piece of legislation that slashed government incentives for electric vehicles, as per the report. The fallout cost Musk personally an estimated $20 billion, with investors reportedly suffering five times that amount in losses, as reported by The Mirror. This may have led him to expand his empire with new ideas, as reported by The Mirror.

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What’s on the Menu at Elon Musk's New Restaurant?

The Tesla Diner, as it’s officially called, is open 24/7 and offers a full menu that includes items like the “Tesla Burger,” hot dogs, fried chicken and waffles, tuna melts, all-day breakfast, and desserts, as reported by The Mirror. Even kids’ menu is available too, according to the report. The diner also added, "They are giving out drinks and ice cream as well," as quoted by The Mirror.

What’s the Public Reaction to the Opening?

Nathan described in his TikTok video as he showcased the lengthy queue of people outside, saying, "It's a retro-style drive-in theater/supercharger with a full-on restaurant that serves burgers, milkshakes and popcorn," as quoted by The Mirror.

He also asked, "The one thing I want to know, which nobody seems to be talking about is whether the food is good or not," and then added, "That's what matters here," as quoted in the report.

While a person shared a picture of the burger in a Tesla-shaped box on social media and said that, "Elon’s diner isn’t just serving food, it’s serving vibes," as quoted by The Mirror.

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How Does the Tesla Diner Integrate Tech?

The diner is also fully integrated with Tesla’s cutting-edge tech, including appearances from Optimus, the company’s humanoid robot, which serves popcorn, and assists with ordering merchandise on sale, as reported by The Mirror.

As per the Tesla diner's website, there are room for 250 patrons and contains 80 supercharger stalls, and says that, "Diner of the future," as quoted in the report.

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The website describes that, "Located in Hollywood, California, Tesla Diner is a Supercharging station, classic American diner and drive-in experience all wrapped up into one. With retro-futuristic design influences, this location offers Tesla and non-Tesla drivers alike with charging access along the historic Route 66 highway," as quoted by The Mirror.

Tesla diner also said, "The two-story restaurant offers 24/7 dining, so you can grab a meal any time you need to charge. Our upper level Skypad allows you to enjoy views of the city or the megascreens while you recharge. Place your order in advance or when you arrive through your vehicle’s touchscreen or dine inside." as quoted in the report.

The website also added that, "Watch movies and special features on either of two 66-foot LED megascreens. View from our Skypad or from your Tesla vehicle cabin using the Tesla Diner app. To find out what’s playing next, check your Tesla vehicle’s touchscreen," as quoted by The Mirror.

FAQs

Why did Elon Musk open a restaurant?
After political and financial setbacks, Musk appears to be expanding the Tesla brand starting with dining.

Is the restaurant only for Tesla owners?
No, it's open to everyone, although Tesla drivers can place orders from their vehicle’s touchscreen.