Taylor Swift sets new record: Eras Tour book becomes biggest publishing launch of 2024

For Taylor Swift, 2024 has been an overall excellent year, looking at the fact that she has been successful in both, her personal and professional life. For starters, her Eras Tour has been a massive hit this year, after she toured multiple cities across the world. Moreover, her relationship with Travis Kelce is also going quite strong, and the couple could hopefully tie the knot in the coming years, according to reports. Meanwhile, her 'Tortured Poets Department' album has also been hugely popular among her fans, and has reached a record number of views.

Now, to add to all of this, she has become a record holder, based on the number of books of her Eras Tour that were sold in the initial days. This book's record has made Taylor Swift the subject of one of the biggest publishing launches of the year, according to Billboard, which is easily a huge feat for any celebrity.

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The book sale statistics were quite easy to track as the TTPD star only sold the book through her retail partner Target, which made the book launch part of its Black Friday specials, that made things even crazier this week. The only bigger non-fiction launch in the history of book promos has been the first volume of Barack Obama’s Presidential memoirs, according to Billboard.

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FAQs:

Has Taylor Swift launched a new book?
A new book covering Taylor Swift's Eras Tour concerts is finally out and is now available through the book's retail partner, Target.

Is Taylor Swift the singer of TTPD album?
Yes, Taylor Swift has sung the very popular The Tortured Poets Department album that launched this year itself, becoming an instant sensation after launch.