McDonald’s boycott June 24: Who’s behind it, why it’s happening, and how long it will last

McDonald's is about to face a boycott soon. McDonald's is facing criticism as The People's Union USA calls for a nationwide boycott from June 24.

The People's Union USA is encouraging Americans to boycott the Golden Arches as part of its ongoing "Economic Resistance" campaign. McDonald's is expected to become the latest company to be boycotted by a group that supports "economic resistance" as a strategy for achieving corporate accountability and "real justice for the working class,” as per a report by Newsweek.

As part of its ongoing "Economic Blackout Tour," the group that started the Target and Walmart boycotts, The People's Union USA, is encouraging Americans to reconsider where and how they spend.

Who is behind the boycott movement?

The People's Union USA, is asking Americans not to shop at the restaurant chain from June 24 to June 30. The People's Union USA calls for a nationwide boycott, citing low wages, tax avoidance, and corporate accountability. Their goal is to encourage large corporations to treat employees fairly and pay their taxes.

The boycotts are spearheaded by The People's Union USA, which is characterized on its website as "a grassroots movement dedicated to economic resistance, corporate accountability, and genuine justice for the working class."

Since February, the group has organized boycotts against Amazon, Walmart, and Target, alongside intermittent "economic blackouts," during which it advocates for Americans to "eschew shopping, streaming, online orders, fast food, and all intermediaries" and to exclusively patronize small, local companies, as per a report by Newsweek.

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The McDonald's boycott has garnered less attention compared to the efforts against Walmart, Amazon, and Target, the latter of which The People's Union USA's founder, John Schwarz asserted should endure a "permanent boycott" to experience "the full power of the people."

Why is McDonald’s being targeted?

The pro-Palestinian Boycott, Divestment, Sanctions (BDS) movement has been waging a boycott against McDonald's since late 2023 on the grounds that it was complicit in the Israeli military's actions in the Gaza Strip.

Earlier this year, The People's Union USA disseminated a list of principal issues regarding each targeted corporation on its website, primarily focused on tax evasion, labor conditions, and overarching monopolistic practices.

McDonald's was listed for "tax avoidance and known lobbying against wage increases," concerns that have garnered substantial criticism and legal repercussions for the firm in recent years.

Target, Walmart, and Amazon are all suffering the effects of economic resistance, according to John Schwarz, founder of The People's Union USA. "To lessen the burden on American workers, my friends, we are fighting for big businesses to finally pay their due share of federal income taxes," he stated.

He asserted that they are also working for these corporations to hold themselves and manufacturers to equality and a realistic profit margin cap.

Why have there been so many boycotts in 2025?

As a result of some companies reversing their diversity, equity, and inclusion efforts, as well as a broader backlash against practices like tax evasion and underpaying employees, the first half of 2025 has seen boycotts of a number of well-known businesses.

FAQs

Why is McDonald's boycotted?
The boycott is intended to protest McDonald's policies on low wages, tax avoidance, and corporate accountability.

How long will the boycott continue?
The boycott is scheduled from June 24 to 30, with additional economic resistance campaigns planned throughout the summer.