Jamie Dimon’s shock pivot: JPMorgan CEO says this asset could hit $10,000 this year

Jamie Dimon, CEO of JPMorgan Chase, usually avoids bold price predictions, but in a late-2025 interview he made a strong comment about gold. Dimon first said he is not a gold buyer and owning gold can cost around 4% due to storage, insurance, and vaulting fees. He explained these extra costs can reduce gold’s value, especially when economic growth is slow. Despite that, Dimon did not reject gold and instead turned bullish. He said gold could easily reach $5,000 or even $10,000 in the current environment.

Dimon added this is one of the few times it is “semi-rational” to hold gold in a portfolio. His comments came as investors are worried about economic and geopolitical uncertainty, as cited by Moneywise. Dimon also warned about a weak U.S. job market in an interview with CNN. He said asset prices across markets look high and that concerns him. Jerome Powell also warned that stock prices are “fairly highly valued”.

Gold as safe haven asset

Many investors turn to gold during uncertainty because it is seen as a safe-haven asset. Gold is not tied to any country or currency, so demand rises when markets become volatile. Gold is also viewed as a hedge against inflation. Inflation has reduced purchasing power sharply over decades, as per U.S. Bureau of Labor Statistics CPI calculator. Example: $100 in February 2026 had the same buying power as only $11.63 in February 1970.


Gold’s limited supply adds to its appeal because it cannot be printed like paper money. Gold prices hit an all-time high of $5,589.38 per ounce in January 2026. To reach $10,000, gold would need to jump about 131% from early-January levels, as noted by Moneywise. So far, gold has already crossed the lower end of Dimon’s $5,000–$10,000 range. Ray Dalio, founder of Bridgewater Associates, also supports holding gold, as noted by CNBC. Dalio said most people don’t hold enough gold in their portfolios. He added gold works well as a diversifier during bad times.

ALSO READ: Gold prices surge amid global risks, but experts warn long-term investors to be careful

Risks to gold rally

Some investors use gold IRAs to combine retirement tax benefits with gold exposure. However, there are risks and gold’s rise is not guaranteed. Economic uncertainty increased after the war in Iran, but gold has not surged further. An article by Deutsche Welle listed reasons for limited gold gains. Reasons include weaker central bank buying and changes in jewelry demand. Experts say gold should only be one part of a diversified portfolio.

Other assets investors consider

Other alternative assets like art are also attracting billionaire investors, as noted by Moneywise. The S&P 500 took 14 years to recover after peaking in 1999. Goldman Sachs expects only about 3% annual returns from 2024–2034. Vanguard projects around 5% returns. Investors are also looking at post-war and contemporary art for diversification. Over 70,000 investors have invested in fractional art shares through Masterworks since 2019. Real estate is another hedge against inflation.

Property values and rents often rise when inflation increases. RealPage expects rents to grow in 2026. RealPage predicts a 2.3% rent increase this year. Experts say investors should diversify across assets like gold, real estate, and others, as noted by Moneywise. Overall, Dimon’s bold call highlights that gold may gain if uncertainty continues, but the outcome remains uncertain.

FAQs

Q1. Why did Jamie Dimon say gold could reach $10,000?

He said economic uncertainty, high asset prices, and inflation risks could push investors toward gold, increasing demand.

Q2. Is gold considered safe during market uncertainty?

Yes, many investors see gold as a safe-haven asset because it is not tied to any single country, currency, or economy.