Adidas terminates relationship with Kanye West 'Ye' 'immediately' amid anti-Semitic comments

Adidas announced on Tuesday that it has immediately severed its association with Ye and will discontinue production of Yeezy-branded products. The company stated that it does not accept antisemitism or any other form of hate speech.

The rapper made derogatory remarks towards the Jewish people in a since-deleted interview on Revolt TV's "Drink Champs".

Ye's remarks against the Jewish community were used by a gang of LA neo-Nazis who posted antisemitic fliers on a 405 freeway overpass over the weekend.





In addition to his rants against the Jewish community, Kim's ex-husband wore a "White Lives Matter" T-shirt for his surprise Yeezy Season 9 show in Paris with conservative political analyst Candace Owens, sparking another uproar.

Anti-Defamation League and Southern Poverty Law Center have classified the slogan as a white supremacist hate speech that originated seven years ago in reaction to the civil rights organization Black Lives Matter.

Ye wrote in an Instagram post that has since been removed, "Here's my latest reaction when people ask me why I made a T-shirt that says white lives matter... THEY DO."

On Monday, CAA's entertainment firm said it would no longer represent the rapper. Film and television studio MRC also said that it will shelve a documentary on Kanye West, stating that it "cannot support any work that bolsters his platform."

Among others, Kim Kardashian, Kendall Jenner, Reese Witherspoon, Amy Schumer, and John Legend have spoken out against Ye's anti-Semitic remarks.

FAQ:

How long were Kanye and Kim married?
Seven years

What are the names of Kim-Kanye children?
North, Saint, Chicago, and Psalm