Greggs' bold menu shake-up: New flavors ready to rival McDonald's and KFC

Greggs, the renowned UK bakery chain, is making a significant move to compete with fast-food giants like McDonald's and KFC by introducing new menu items. Starting from February 6, 2025, customers can enjoy a BBQ crispy chicken burger priced at £4 and a southern fried chicken goujon wrap for £3.80. These additions are part of Greggs' Hot Sandwich Deal and will initially be available in 150 stores, with plans to expand to 300 locations by spring.

Why is Greggs expanding its menu?

Greggs has experienced substantial growth, with sales surpassing £2 billion in 2024. The company plans to open 140 to 150 more shops, aiming to reach a total of 3,000 outlets. By introducing items like the BBQ crispy chicken burger and southern fried chicken goujon wrap, Greggs aims to attract customers who might typically choose McDonald's or KFC, thereby increasing its market share in the fast-food industry.

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What are the new menu items?

The new menu features a BBQ crispy chicken burger and a southern fried chicken goujon wrap. Additionally, Greggs is bringing back popular items such as the Katsu Chicken Bake and Cherry Bakewell Muffin, along with its Cinnamon drinks range. These offerings provide customers with a variety of options, from savory to sweet, catering to diverse tastes.

How does this affect customers?

For customers, this menu expansion means more choices at affordable prices. The new items are included in Greggs' Hot Sandwich Deal, offering value for money. Moreover, Greggs' commitment to growth suggests that more locations will be available, making it convenient for customers to access their favorite products.

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FAQs:

When will Greggs’ new menu items be available?
Greggs' new menu will be available from February 6, 2025.

What are the new items on Greggs’ menu?
The new items include the BBQ crispy chicken burger and southern fried chicken goujon wrap.