Ford celebrates Model T's 100th anniversary
Ford Motor Co is celebrating the 100th anniversary of its Model T with a challenge.
By Agencies |
DEARBORN: Ford Motor Co is celebrating the 100th anniversary of its Model T with a challenge.
The automaker is asking five universities to create a vehicle that shares what Ford says are attributes of the Model T: simple, lightweight, practical and compelling. Ford says the vehicle should be priced below $7,000 (euro4,536.62).
The schools are Aachen University in Germany; Art Center College of Design in Pasadena, California; Deakin University in Melbourne, Australia; Lawrence Technological University in Southfield, Michigan; and the University of Michigan-Dearborn.
The Detroit News reports the challenge was announced Monday at the Automotive Hall of Fame in Dearborn. Two winners will be announced Oct. 1, when Ford marks the Model T's 100th anniversary. Winning schools get $25,000 (euro16,200) each in scholarships.
The automaker is asking five universities to create a vehicle that shares what Ford says are attributes of the Model T: simple, lightweight, practical and compelling. Ford says the vehicle should be priced below $7,000 (euro4,536.62).
The schools are Aachen University in Germany; Art Center College of Design in Pasadena, California; Deakin University in Melbourne, Australia; Lawrence Technological University in Southfield, Michigan; and the University of Michigan-Dearborn.
The Detroit News reports the challenge was announced Monday at the Automotive Hall of Fame in Dearborn. Two winners will be announced Oct. 1, when Ford marks the Model T's 100th anniversary. Winning schools get $25,000 (euro16,200) each in scholarships.
Download
The Economic Times Business News App for the Latest News in Business, Sensex, Stock Market Updates & More.
The Economic Times Business News App for the Latest News in Business, Sensex, Stock Market Updates & More.
Download
The Economic Times News App for Quarterly Results, Latest News in ITR, Business, Share Market, Live Sensex News & More.
The Economic Times News App for Quarterly Results, Latest News in ITR, Business, Share Market, Live Sensex News & More.
ADVERTISEMENT
