BJP aligns party call centres with target 370 Lok Sabha seats

With Prime Minister Narendra Modi setting a target of 370 Lok Sabha seats for the party in the upcoming elections, BJP is aligning party resources to meet the target.

Earlier, the party had set up call centres in 300 districts across the country for the election campaign. Now, it has decided to set up call centres in 370 Lok Sabha seats. Sources told ET that around 360 call centres have already been set up and the remaining 10 centres would be set up by this week.

At present, there are 19,000 party workers reaching out to more than 40 lakh people on a daily basis. With the new centres adding up, there would be around 21,000 workers with a target to cross 50 lakh calls per day.


BJP president JP Nadda will also launch a final beneficiary outreach programme in March. The party has already mapped 13 crore beneficiaries of several government schemes and is trying to increase this number. BJP will engage all its senior leaders and party workers in its 20-day beneficiary outreach programme.