Know your risk level, match it to Mutual Fund colour code, and invest
ET tells you how Sebi’s move to introduce a system of colour coding and product labelling will help mutual fund investors better understand the products and their suitability.

According to the market watchdog, these would help investors to better understand the product they are investing in and its suitability to them. All mutual funds would label their new as well as existing schemes from July. “A colour code will give an investor a preliminary idea of the kind of product he is looking to invest in,” says Vijay Venkatram, managing director, Wealth Forum.
However, this doesn’t mean that you should ignore other traditional parameters used to select a scheme. “Investors need to choose a scheme based on their financial goals, time horizon and risk tolerance,” says Vishal Dhawan, chief financial planner at Plan Ahead Wealth Advisors.
HOW DOES IT WORK?
All common application forms, scheme advertisements and product brochures would have a product label, which will tell you about the nature of the scheme, investment objective, the kind of instruments it will invest in and the risk it will carry. This will be followed by the level of risk in a colour box.
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As per Sebi illustration, a product label of an equity scheme which carries a brown label will say: This product is suitable for investors who are seeking long-term capital growth, investment in equity and equity-related securities, including equity derivatives of top 200 companies by market capitalisation and carries high risk.
“If a retired investor wants to conserve capital and does not want equities at all, the brown colour could serve as a warning bell and he could question the distributor if he has been offered a high-risk product,” says DhruvMehta, chairman, Federation of Independent Financial Advisors.
“The colour coding will help an investor start a discussion with his advisor,” says Sunil Mishra, CEO, Karvy Private Wealth. For example, a 30-year-old investor investing for his child’s education, which is more than 10 years away, could have more than 60% of his portfolio allocated to brown funds; while a retired person averse to equities should not have any brown fund in his portfolio.
IT IS NOT ALL ROSY
Thus it would be very difficult for investors to choose merely by seeing the colour code. Similarly, an MIP and a balanced fund both would carry a yellow colour. While a MIP could have merely 5-10% equity component, a balanced fund could even have 70% of its corpus invested in equities, thereby carrying higher risk. But then there are many others who believe that too many colours could eventually end up confusing an investor, than helping him. That means you should use the colour coding only as a starting point and do further research before signing up for a product.
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