CAMS launches AI-embedded KYC to onboard customers instantly

With the new CAMSKRA solution, businesses can verify the identity of their new customers in a seamless, frictionless process without breaking the onboarding journey and completing the KYC registration in under ten minutes.

ETMarkets.com
CAMSKRA, a CAMS subsidiary and a leading KRA (KYC Registration Agency) serving capital market players, has simplified the KYC registration process leveraging Artificial intelligence (AI) to verify and confirm KYC status of new customers, a press release said.

With the new CAMSKRA solution, businesses can verify the identity of their new customers in a seamless, frictionless process without breaking the onboarding journey and completing the KYC registration in under ten minutes.

Leveraging custom image classification & extraction models using AI, CAMSKRA KYC provides comprehensive verification of identity, including Aadhaar OTP, PAN card, and Bank account. With this near instant KYC solution, businesses can enjoy the twin benefits of providing smooth customer experience and improve conversion rate with KYC completion and transaction in one continuous journey.


In addition to bringing speed and ease, CAMSKRA is also highly secure. The platform uses industry-leading security measures to protect customer data. This includes encryption, data backups, and access control.

Anuj Kumar, Managing Director, CAMS, said, “An industry first, we are thrilled to offer the AI-backed seamless KYC solution that will change the dynamics of KYC registration process where customers can be onboarded within minutes. The convenience of our Aadhaar-based eKYC for KYC submission in combination with the 10-minute KYC registration process makes our KYC suite a very compelling and unique offering for capital market entities. The solution will vastly improve new customer on-boarding and offer enhanced data security measures with best-in-class industry certifications BCMS, SAFE and advanced BitSight. We have registered nearly a million KYCs for Mutual Funds and Stockbrokers since the recent launch of this AI embedded technology.”

“With this new solution, we aim to transform the time sensitive investing process. Traditional KYC registration that takes days is completed in minutes, eliminating time consuming manual verification process. This also brings cost reduction and improved accuracy.”
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