B30 locations witness surge of 27% YoY in assets at Rs 13.28 lakh crore in May: ICRA Analytics

Assets from B30 locations increased from 12.66 lakh crore in April 25 to 13.28 lakh crore in May 20255, representing a surge of 5%. However, on a yearly basis, the same rose by 27%. Assets from T30 locations increased by 22% year-over-year in May 2025 and nearly 18% of the assets of the mutual fund industry originated from B30 locations in May 2025, according to a press release by ICRA Analytics.

Source: ICRA Analytics


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B30 locations tend towards equity assets. As of May 2025, nearly 76.41% of the assets from B30 locations are invested in equity schemes, and 9.38% are in balanced schemes. Close to 11.71% of the assets from the B30 location are in debt-oriented schemes, while the same from the T30 location accounts for 31.13%.

In May 2025, 27.33% of assets held by individual investors was from the B30 locations while 4.67% of institutional assets came from B30 locations.

According to the release, institutional assets are concentrated in T30 locations, accounting for 95.34 % of the total. In May 2024, 26.45% of assets were held by individual investors from B30 locations and 4.75% of institutional assets from B30 locations.

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As of May 2025, approximately 26.56% of retail investors opted for direct investments, while 65.94% of retail investors came through the route of Non-Associate Distributors. Around 28.27% of High Net Worth Individual (HNI) assets were directly invested. Additionally, 47.18% of the mutual fund industry's assets were invested directly, and 46.32% came from Non-Associate Distributors.

Source: ICRA Analytics

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