Amid flood of NFOs, experts advise caution
Mutual funds have flooded the market with fresh offerings with as many as 14 schemes set to be launched over the next fortnight. While distributors push these products to investors amid high-decibel marketing by fund houses, many investment advise...

As per data from Value Research, so far in this calendar year, mutual funds have launched 139 new fund offers, collecting ₹76,251 crore. The majority of the new products have been in the equity and hybrid spaces with these two categories mobilising ₹41,702 crore and ₹22,320 crore, respectively.

Wealth advisors said mutual funds are looking to divert a portion of the domestic money that is betting on the stock market into some of these products.
"With equity markets at an all-time high, it is natural to see fundraising which includes new fund offers (NFOs) and IPOs," said Yuvraj Thakker, MD, BP Wealth. With equities being the best performing asset class over the last 20 months, fund houses are using the opportunity to garner assets through several new and differentiated launches. For distributors, fund launches result in extra commission.
"It is imperative for a fund house to get more NFOs as it widens its product basket and helps gain market share, but it is not at all necessary for retail investors to subscribe to these products unless there is a need in the portfolio," said Amol Joshi, founder, Plan Rupee.
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