Zeta partners with banks for a smooth switch in digital route

Mumbai-based technology company Zeta has started partnering with banks to deploy solutions around BharatQR, Unified Payments Interface and card payments to capitalise on the spurt in digital transactions for retail payments. As of now, the company has already teamed up with four major banks to deploy card payment solutions among others.

"There are only around 50 banks which have de ployed UPI-based payments solu tions in the coun try which has more than 1,000 lending entities because of logical capabilities lack of technological capabilities among the smaller ones," said Ramki Gaddipati, cofounder of Zeta. "We are deploying card switch, QR code-based payments solutions, NFC payments and complete mobile payments experience for its customers." Zeta, which till now was engaged in the meal vouchers and employee benefits space, is venturing into more retail digital payments solutions for banks in order to expand its product profile and increase its revenue earning scope."To enable these solutions, we need to connect the bank's core banking solutions with the various card networks like Visa and Mastercard -we are digitising such processes for them," said Gaddipati.