TV18 Broadcast shares plunge over 7% after net profit falls 96% YoY

According to the firm, economic sentiment remained weak during the quarter with high inflation posing a challenge for companies, especially in the FMCG sector. During the quarter, brands held back advertising spends on new product launches and sus...

Agencies
Shares of media firm TV18 Broadcast plunged nearly 7% to Rs 35 in Wednesday's intraday trade after the company reported a 96% year-on-year (YoY) decline in its consolidated net profit to Rs 10.28 crore for the second quarter of 2022.

The company had posted a net profit of Rs 231.40 crore for the September quarter of the previous fiscal.

However, TV18 Broadcast’s consolidated revenue from operations rose by 13% to Rs 1,473.43 crore compared with Rs 1,307.90 crore in the corresponding quarter a year ago. Its total expenses were at Rs 1,485.95 crore, up 35% YoY from Rs 1,104 crore earlier.


According to the firm, economic sentiment remained weak during the quarter with high inflation posing a challenge for companies, especially in the FMCG sector.

During the quarter, brands held back advertising spends on new product launches and sustenance campaigns. Advertising spends by startups and e-commerce players also declined due to the difficult fund-raising environment, TV18 Broadcast said in a statement.

"Total TV ad inventory declined by 3% on a YoY basis with the news category seeing a drop of nearly 10%. As a result, the ad revenue of our entertainment segment was flat YoY while news ad revenue saw a decline. The entertainment business was also affected by the drop in Colors Rishtey revenue," it added.
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At 10.39 am, the stock was trading 5% lower at Rs 35.70 over the last previous day’s closing price of Rs 37.55 apiece. The stock has fallen nearly 52% in the last six months, while it has given a negative return of 23% year-to-date.
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