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Trump tariff impact: Ford, Diageo, Mercedes among other global cos hit pause on guidance

Trump Tariffs Trigger Guidance Withdrawal
PTI
1/10
Trump Tariffs Trigger Guidance Withdrawal
A wave of uncertainty triggered by tariffs imposed by U.S. President Donald Trump since April 2 has significantly impacted corporate forecasting worldwide. The unpredictable policy environment, combined with pauses and revisions to the tariffs, has led several companies across sectors to either suspend or withdraw their financial guidance for upcoming quarters or fiscal years.

Cummins
ETMarkets.com
2/10
Cummins
Cummins, the U.S.-based truck engine manufacturer, withdrew its annual forecast on May 5, citing the prevailing economic uncertainty.
Ford
AP
3/10
Ford
Ford, the American automobile giant, suspended its annual guidance on May 5. The company stated that the levies would cost its adjusted earnings before interest and taxes by approximately $1.5 billion.


 General Motors
AP
4/10
General Motors
General Motors revised its 2025 profit forecast on May 1, just two days after retracting its annual guidance. The revision came despite strong quarterly earnings, following some clarification from the White House on automotive tariffs. The company also paused its planned $2 billion share buyback program for the first half of the year, citing the need for greater economic clarity.

Volvo Cars
Reuters
5/10
Volvo Cars
Volvo Cars, one of the European automakers most impacted by U.S. tariffs, announced cost-cutting measures worth 18 billion Swedish crowns (around $1.9 billion) and a restructuring of its U.S. operations on April 29. The company also withdrew its earnings forecast for the next two years.
Crocs
ETMarkets.com
6/10
Crocs
Crocs, the U.S. footwear brand, retracted its 2025 financial outlook on May 8, pointing to macroeconomic uncertainties as the primary reason.
Diageo
Agencies
7/10
Diageo
British spirits company Diageo withdrew its medium-term organic sales growth forecast on February 4. The company acknowledged that the move was due to a sustained decline in demand and ongoing uncertainty related to tariffs.

Skechers
ETMarkets.com
8/10
Skechers
On April 24, footwear company Skechers withdrew its annual results forecast. The company cited erratic trade policies under the Trump administration as contributing to increased economic uncertainty.

Mercedes
ETMarkets.com
9/10
Mercedes
German automaker Mercedes pulled its 2025 earnings forecast on April 30. The decision came after the company reported a significant drop in its first-quarter profit.
Others
Getty Images
10/10
Others
Other companies like Krispy Kreme, American Eagle, Logitech, Steven Madden, United Health Group and American Airlines, among many others have withdrawn or reduced their guidance for the upcoming financial year.
(Disclaimer: Recommendations, suggestions, views and opinions given by the experts are their own. These do not represent the views of The Economic Times)
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