Purple United Sales shares list at 58% premium over IPO price on NSE SME platform

The shares of Purple United Sales debuted on the NSE SME platform at a premium of 58% over IPO price on Wednesday. The stock listed at Rs 199 as against an issue price of Rs 126.

The net proceeds from the public offer will be used for working capital requirements, expenditure for opening new stores and general corporate purposes.

The IPO, which was completely a fresh equity sale of 26.04 lakh shares, received strong response from investors with an overall subscription of 160 times at close.


Purple United is a premium fashion brand dedicated to offering high-quality, versatile apparel, footwear, and accessories for children of all ages.

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Founded in 2014, the company's mission is to enable children to express themselves using our 'brand' as a medium. Its flagship brand, Purple United Kids supports the entire journey of children up to 14 years old, offering lab-tested products made from premium materials in vibrant colours and designs for every occasion.

Purple United is exclusively catering kids wear in India with focus on mindful product categorization for kids of all ages and segments. Its products are crafted from premium quality material in vibrant colours and designs for every occasion and season.

India is one of the largest consumers and producers of cotton, with the highest acreage of 12.5 million hectares, accounting for 38% of the global area under cotton cultivation.

For the period ended September 2024, the company clocked total revenues of Rs 30.5 crore and net profit of Rs 3.29 crore.