Hopes of robust quarterly numbers lift Eveready

Kolkata based battery maker Eveready Industries has been witnessing good investor interest on talk that the company will report robust quarterly earnings on the back of improved battery sales in rural India.

Eveready Industries has a 55% market share in the overall Indian battery market, analysts say. Rising number of battery-powered gadgets, increased rural consumption and stable zinc (used in making batteries) prices will help the company post strong quarterly earnings, they added.

The rechargeable battery segment (used in electronic gadgets) on the company is growing at good pace, thanks to lower pricing strategies (than competitors) adopted by the company. Eveready Industries ended 0.8% higher at Rs 68.75 on BSE on Tuesday.