Chatterbox Technologies shares list at 17% premium over IPO price on BSE SME platform

Shares of Chatterbox Technologies debuted on the BSE SME platform on Friday, opening at Rs 132 apiece. The listing price marked a 17.3% discount to the IPO price of Rs 115. The listing was in line with the unlisted market's expectations. The grey market premium (GMP) on the shares of Chatterbox Technologies hovered at around 18% ahead of the debut, signalling healthy investor appetite.

Strong subscription response

The IPO, which opened on September 25 and closed on September 29, received an overwhelming response from investors. The issue was subscribed 52 times overall, including 46.85 times in the retail category, 82.30 times in the non-institutional investor (NII) segment, and 38.20 times among qualified institutional buyers (QIBs). Anchor investors had already put in Rs 12.19 crore a day before the issue opened.

The company offered 37.27 lakh shares, all through a fresh issue.

About the company

Chatterbox Technologies, which operates under the brand “Chtrbox”, is an influencer marketing platform. It connects brands with social media creators to run curated, data-driven campaigns across platforms like Instagram and YouTube. Since inception, it has worked on over a thousand campaigns with about 500 influencers, serving both Indian and overseas clients.

The company also provides services such as social media management, youth marketing, and regional content creation. With 97 employees, Chatterbox operates in India as well as in international markets like Singapore, UAE, the US, and the UK.

Financial performance

Chatterbox reported total income of Rs 59.45 crore in FY25, up 7% from the previous year. Net profit for FY25 stood at Rs 8.86 crore, a marginal increase over Rs 8.53 crore in FY24. Margins remain stable, with an EBITDA margin of about 20%.

Outlook

Whether the post-listing performance sustains will depend on the company’s ability to scale in the crowded influencer marketing industry.

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