McLeod to set up tea unit in Dubai

Blended tea is the new marketing mantra at McLeod Russel India (MRIL), the world’s largest tea producer.

KOLKATA: Blended tea is the new marketing mantra at McLeod Russel India ( MRIL), the world’s largest tea producer. The company, which has acquired gardens in Vietnam and Africa, has decided to set up a blending unit in Dubai which will cater to the global market. This will be a new line of business for the company, which has an annual production of 100 million kg.

Talking to newsmen on the sidelines of the company’s AGM, managing director Aditya Khaitan said: “We have teas from Uganda, Assam, Dooars and Vietnam. We now plan to supply blended teas to our network of buyers. These blended teas will be supplied to our international buyers.”

Initially, the main target markets for such blended tea will be the Middle East and the CIS countries as these countries are open to multi-origin blended teas. The blending unit will be operational by October-November this year.
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