The rise of experiential holidays: Why are Indian travellers choosing alternative holiday accommodations

With Indian travellers looking for holiday experiences that allow them to explore their personal interests, alternative holiday accommodations are becoming immensely popular. A survey conducted by MakeMyTrip, India’s leading online travel company, reveals that more than 48 per cent of the respondents are likely to book an alternative accommodation, which includes villas, apartments, homestays and hostels for their next trip. For instance, a homestay is a great way to experience a slice of authentic local culture, while a luxurious villa is superb for couples looking to spend quiet time together. Modern suites with spectacular views, plush villas with a private pool, a homestay set on the edge of a fragrant coffee plantation- travellers now have plenty of options to choose from on the accommodation front.

This is why we bring you this quick guide to help you figure out that perfect holiday accommodation and make the most out of it.

For exciting parties and meditative solo trips

Bachelor parties, college reunions, get-togethers – nothing beats the excitement of a group outing. Survey findings by MakeMyTrip reveal that 15% of the respondents are increasingly considering booking alternative accommodation, such as villas and apartments, while travelling with their group of friends. Besides being high on affordability, the properties offer plenty of space, fulfilling the need for both freedom as well as privacy. Cook-offs and customized meals are an added bonus with the kitchen feature. And all-night parties get better with exclusive access to the pool area!

Designed for adventurers and soul searchers
Breaking big on the accommodations scene are hostels – lively places that are relatively light on the pocket. Hostels provide solo travellers the novelty of new experiences and the opportunity to gain traction on the social front with co-hostellers. Today, hostels offer a choice between dormitory-style accommodation and private rooms. Be it the décor or in-house activities, such as beach picnics, yoga classes, etc., hostels sport a young vibe. Shared spaces such as the lounge area, communal dining halls are great for exchanging travel stories and seeking advice from fellow travellers.

Cozy getaways
If you and your beau want to get away from the city, heritage tea bungalows and stylish properties nestled in the lap of nature make a fine choice. Often set in Insta-worthy surroundings, these properties also offer curated experiences, such as nature walks, tea-tasting sessions, spice plantation tours etc. These properties also make a superb choice when travelling in a group with other couples, for you to stay together as a group yet maintain your privacy.

We are family
As per MakeMyTrip’s survey findings, a whopping 47% of respondents prefer to book alternative accommodation on a family holiday. Villas, apartments and homestays offer the best value for money when it comes to stays involving large groups. From family suites to self-catering cottages, there is something to suit each budget and age group, including those with mobility limitations. Fixing a quick snack for kids or customizing meals is easy with the full kitchen feature. Homestays, on the other hand, combine learning and leisure and offer an immersive home-away-from-home experience.

The corporate wayfarer
As ‘bleisure’ (business + leisure) emerges as a travel trend, the accommodations scene is booming with full-service apartments and aparthotels. Conveniently located near business hubs, these options come equipped with business conference facilities, fitness centres etc. to ensure a hassle-free, productive stay. And the kitchenette feature can be a lifesaver during longer stays when you want to cook nutritious food rather than buying meals.
The contemporary Indian traveller is an intrepid explorer with a demonstrated preference for unique travel experiences. Considered to be one of the fastest-growing segments in the hospitality industry, the alternative accommodations segment will continue to find a greater uptake in the travel market – and it is only going to grow bigger in the times to come.