You won’t believe how much Baywatch star Erika Eleniak earns on OnlyFans decades after iconic TV role

Decades after becoming a familiar face in the red swimsuit on Baywatch, Erika Eleniak is making headlines for a very different reason. The actress is reportedly earning hundreds of thousands of dollars through OnlyFans, with her first-year income potentially reaching $1 million. According to TMZ, Eleniak has earned nearly $300,000 in her first three months on the subscription platform. The reported figure puts her on track to make around $1 million in her first year. The earnings have not been independently confirmed by Eleniak.

Erika Eleniak says OnlyFans helped her reconnect with fans

Eleniak joined OnlyFans in August 2026, initially describing it as a way to share personal photos, videos and beach content while connecting directly with her followers. Speaking to Fox News Digital, she said she had expected to dislike the experience. Instead, she said, “I absolutely love it.” The actress explained that the platform helped her reconnect with people who had followed her career since the 1980s. She also described the response as emotionally meaningful, saying she felt “loved, appreciated and empowered.”

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Her content is described as “personal, playful and unfiltered.” Eleniak has also said she feels more comfortable in her body at 57 than she did when she was younger and filming Baywatch.

From ‘Baywatch’ fame to a new online chapter

Eleniak played lifeguard Shauni McClain on Baywatch from 1989 to 1992. The role made her one of the show’s early stars and helped establish her place in popular television. She later appeared in films and television projects, including The Beverly Hillbillies. Her OnlyFans launch has brought renewed attention to her career, with the actress saying she values having more control over how she presents herself to audiences.

When she announced her account in August, she said the move was about embracing who she was at that stage of life and sharing content directly with fans.

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Erika Eleniak set to return in ‘Baywatch’ reboot

Erika Eleniak is also preparing to revisit the role that made her famous. She is expected to make a guest appearance in Fox’s upcoming Baywatch reboot, scheduled to premiere on January 6, 2027. The actress said she was excited about returning and hoped the new series would continue beyond its first season. She also expressed interest in having a more regular role if the show is renewed.

“Looking back, the show was just magic,” she said, adding that it offered viewers an escape no matter where they lived. For Eleniak, the reported OnlyFans success and planned television comeback mark two new chapters in a career that began on the beaches of Baywatch more than three decades ago.