'Will you be my quarantine?': Valentine's Day cards get a makeover this pandemic

With limited socialising, people have turned to cards to stay in touch with friends and family.

iStock
At Moonpig, Covid-19 stay home-themed cards represent 5% of overall sales, according to the company.
LONDON: Fancy an "isodate" this Valentine's Day? Or how about "a socially distanced sanitised face covered kiss"?

With gags about face masks, temperature checks and social distancing, pandemic-inspired cards feature among the traditional romantic offerings this year as couples in Britain prepare for Valentine's Day under lockdown.

Designs on greeting card company sites like Thortful and Moonpig include depictions of a socially distanced couple in hazmat suits, a mask-wearing heart or a couple long-used to lockdown at home. One card asks: "Will you be my quarantine?"


Panda & The Prince designer Amanda Hallam played on temperature checks for one of her cards on Thortful, drawing a heart-emblazoned digital thermometer accompanied by the words "I'm so hot for you right now! Isodate?".

"If a card can raise a smile and give people a laugh in slightly challenging times, I think that would be perfect," the Nottingham-based designer said.

With limited socialising for most of 2020, people have increasingly turned to cards to stay in touch with friends and family. Hallam said she had seen a 200% increase in demand for her cards last year.
ADVERTISEMENT

At Moonpig, Covid-19 stay home-themed cards represent 5% of overall sales, according to the company.

"Some of these cards have shot straight into our best selling designs this year," it said.


Download
The Economic Times Business News App
for the Latest News in Business, Sensex, Stock Market Updates & More.
READ MORE
ADVERTISEMENT

READ MORE:

LOGIN & CLAIM

50 TIMESPOINTS

More from our Partners

Loading next story
Business News › Magazines › Panache › 'Will you be my quarantine?': Valentine's Day cards get a makeover this pandemic
Text Size:AAA
Success
This article has been saved

*

+