Why Erling Haaland has asked his fans to search for his name on Google. A special surprise for admirers of the Norwegian footballer
Google has introduced a special animation celebrating Erling Haaland's World Cup heroics. The feature showcases a Viking-inspired tribute to Norway's iconic supporters' celebration. Haaland's impressive goal-scoring record at the tournament has ...

Haaland’s rising popularity has gone beyond the football pitch, with first-time FIFA viewers also taking notice of the 6-foot-5-inch-tall striker’s playing style, personality, and interactions with fellow players. From his performances for Norway to his social media presence, fans have been eager to learn more about the Manchester City forward.
Adding to the excitement around him, Google has now introduced a special tribute for Haaland that reflects Norway’s famous Viking-inspired celebration. The honour comes as the striker continues to dominate headlines with his remarkable run at the FIFA World Cup 2026.
What is Google’s special honour for Erling Haaland?
Fans who search for Erling Haaland on Google Search will notice a unique surprise beyond the regular search results. The Norwegian forward, who has scored seven goals in five matches at the FIFA World Cup 2026, has received a special feature celebrating his tournament performance.When users type his name into Google, a pop-up appears showing seven characters dressed in traditional Norwegian costumes rowing across the bottom of the screen. The animation pays tribute to Norway’s viral Viking Row celebration, where supporters mimic rowing a Viking longboat. Haaland himself shared the surprise with his followers on X, writing, “One thing to do today… search my name on Google”
Haaland’s World Cup numbers create history
Haaland’s performances have made him one of the standout players of the FIFA World Cup 2026. During Norway’s match against Brazil, the striker scored a brace to take his World Cup tally to seven goals. The achievement made him the player with the joint-most goals in his debut World Cup, matching Poland’s Grzegorz Lato, who scored seven goals in 1974.The Norwegian striker’s efficiency has also caught attention. Haaland is averaging a goal every 14 touches in the tournament, the lowest ratio among players who have scored three or more goals in a single World Cup edition over the past 60 years. He has scored seven goals from just 18 shots at the 2026 World Cup, giving him a 39% conversion rate. This marks the best finishing efficiency with at least 15 shots in a single World Cup since Gary Lineker in 1986, who scored six goals from 15 shots at a 40% rate.
Norway’s Viking Row celebration goes global
While Haaland’s goals have been central to Norway’s campaign, the team’s Viking Row celebration has become another major attraction. The synchronised routine, where supporters and players pretend to row a Viking longboat, has spread widely across social media.The Economic Times Business News App for the Latest News in Business, Sensex, Stock Market Updates & More.