Weekend vibes: 'Brilliant' husband day care ad tickles Anand Mahindra's funny bone

Billionaire Anand Mahindra is ready to kick-start the weekend on a happy note.

Sending weekend vibes to his more than 10.5 million followers on Twitter, the Mahindra Group Chairman took to the micro-blogging platform to share a funny post on Friday.

In his post, the 67-year-old shared his views about the unique innovation he came across on social media.


Calling it a 'brilliant' outdoor signboard, Mahindra was impressed with the business idea of a 'husband day care centre' in Denmark's Green Towers Copenhagen.

"Innovation is not just creating new products. It’s also about creating entirely new use cases for an existing product category! Brilliant," he captioned his post.

Owner of the day care, Morten Malmros turned Denmark's first telephone tower into a cafe in 2018 and put up a signboard.

The bottle green-coloured signboard placed outside the husband day care centre cafe suggests wives to enjoy their time shopping or going to a spa leaving their spouses behind at the cafe.

The sign reads, "Need time to yourself? Need time to relax? Want to go shopping? Leave your husband with us! We will look after him for you! You only pay for his drinks!"


According to the cafe management, the wives only have to pay for their husbands' drinks when they are taking time off for themselves.

This creative signboard has been an Internet sensation since the time the cafe was launched. It has been a tourist attraction for years.

With more than 395K views, Mahindra's post got more than 6,100 likes. Fans are loving Mahindra's new social media update.

Anoop Mundhra, Founder of Edelytics loved the "crazily innovative" sign. "Just guessing who all will leave their husbands out here. Also, it’s important to know the nature of the shop from the inside. Innovative though," he wrote.

The business tycoon often keeps his fans entertained with creative and unique posts on social media.