VG Siddhartha passes away: Rajiv Bajaj calls him uncommonly humble, Mallya says he's indirectly related

India Inc expressed shock and concern at Café Coffee Day owner's revelation.

Agencies
Vijay Mallya (top R), Kiran Mazumdar-Shaw (centre R), Rajiv Bajaj (bottom R) paid tribute to VG Siddhartha (L).
The demise of Café Coffee Day owner VG Siddhartha shook the entire nation, but mostly corporate India.

Four days before he was found dead at Mangalore's Hoige Bazaar on Wednesday, the Coffee Day Enterprises founder had left a heart-wrenching letter for his CCD family. In this painful letter, he confessed to have failed as an entrepreneur, but never wanted to cheat or mislead anybody.

Emphasising on the mounting financial pressure, Siddhartha said, "... I gave it my all. I am very sorry to let down all the people that put their trust in me. I fought a long time, but now I give up as I couldnt take any more pressure... This is my sincere submittion, I hope someday you will understand, forgive and pardon me."


India Inc leaders expressed shock and concern at Siddhartha's revelation, and paid tribute to the 60-year-old businessman.

In an interview with ET Now, Rajiv Bajaj - Managing Director of Bajaj Auto - stressed that 'no well-intentioned man or his family deserves the crushing confirmation'. He further added that Siddhartha's helpless pain enveloped him in deep sadness.


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Liquor baron Vijay Mallya took to Twitter to draw parrallels between himself and the late coffee entrepreneur. Mallya said that the contents of Siddhartha's letter were devastating, and the government agencies and banks can drive anyone to despair.

Biocon chairperson and Managing Director, Kiran Mazumdar Shaw, shared her condolences on Twitter to Siddhartha’s family.

After Siddhartha's note went viral, Amit Ranjan called it a 'Black letter day for startups & entrepreneurship in India!'. Co-founder of SlideShare said that CCD has always been a boon for startups before co-working spaces became big.


Varun Agarwal stressed that the entrepreneur (Siddhartha) was never a failure. Agarwal is a co-founder of an online store, Alma Mater, which provides memorabilia and apparel to the alumni community of schools and colleges across India.
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Kunal Shah, founder of CRED, didn't mention the businessman in his tweet, but the emotions coveyed his entrepreneurial spirit driven by Siddhartha's news.

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Mahindra Group Chairman Anand Mahindra said that entrepreneurs should not allow their professional failure to destroy their self-esteem.


During Siddhartha's disappearance, Sachin Bansal - Executive Chairman of Flipkart - lauded the inspiring entrepreneur and investor.


Remembering VG Siddhartha, The Man Who Introduced Coffee Culture In India
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The disappearance and demise of Café Coffee Day owner VG Siddhartha left the country in shock. On Saturday, the coffee tycoon wrote a letter addressed to his 'Coffee Day' family where he apologised to them for failing as an entrepreneur and opened up about the pressure he had been dealing with. On Monday he went missing from Mangaluru, and 36 hours later his body was recovered by the fishermen in the city's Hoige Bazaar.

The tragic episode saw tributes pour in for the billionaire businessman, whose 'A lot can happen over a coffee' idea brought enthusiasts closer and sparked the trend of coffee dates in India.

Despite running a mega empire, the camera-shy 60-year-old tycoon preferred to stay away from the limelight and mostly maintained a low-profile.

The disappearance and demise of Café Coffee Day owner VG Siddhartha left the country in shock. On Saturday, the coffee tycoon wrote a letter addressed to his 'Coffee Day' family where he apologised t..
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Siddhartha was born in 1960 to coffee plantation owner Gangaiah Hegde in Chikkamagalur, Karnataka (his family has been in the coffee business for almost 130 years). Growing up in the district known for its coffee estates, the coffee baron completed his master's degree from Mangalore University.

During the early '90s, as a budding entrepreneur, he tied the knot with Malavika Hegde, the daughter of former Chief Minister of Karnataka, Indian Minister for External Affairs and Governor of Maharashtra, S.M. Krishna. They had two sons, Ishan and Amarthya.

Siddhartha was born in 1960 to coffee plantation owner Gangaiah Hegde in Chikkamagalur, Karnataka (his family has been in the coffee business for almost 130 years). Growing up in the district known f..
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He began his career at the age of 24 as a management trainee with JM Financial Limited in Mumbai, where he worked from 1983 to '84. In the mid '80s, he invested his earnings in the stock market on Chikkamagaluru's coffee plantations, and in 1984, bought an investment banking and brokering firm, Sivan Securities - that was later renamed to Way2Wealth Securities Ltd.

A few years later, using the money given to him by his father as capital, he bought a coffee unit in Hassan, and founded Amalgamated Bean Company Trading in 1993. Two years later, it became India’s largest green coffee exporter. Siddhartha grew coffee, sold and exported tonnes of it, earning millions from the business. The owner of 12,000 acres of coffee plantation, he also had 200 exclusive retail outlets selling his Coffee Day powder all over South India.

In 1996, he set up his first coffee outlet, naming it Café Coffee Day. The first CCD opened its doors at Brigade Road in Bengaluru.

Twenty-three years later, the brand now runs over 1700 outlets, making CCD the country's largest retail coffee chain. It also operates cafes in Austria, Malaysia, and Egypt.

With a burgeoning business to bank on, Siddhartha earned a spot on the 2014 Forbes India's Rich list. However, a year later, he dropped off.

He began his career at the age of 24 as a management trainee with JM Financial Limited in Mumbai, where he worked from 1983 to '84. In the mid '80s, he invested his earnings in the stock market on Ch..
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2017 proved to be the start of a professionally difficult time for Siddhartha, who was then also attending to his 94-year-old father at the time. The coffee tycoon found himself caught in the middle of a tax evasion case. 20 properties owned by him, in Bengaluru, Chennai, Chikkamagaluru and Mumbai, were subjected to a raid by the income tax department.

2017 proved to be the start of a professionally difficult time for Siddhartha, who was then also attending to his 94-year-old father at the time. The coffee tycoon found himself caught in the middle ..
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