This Bengaluru-based young man provides beautifully composed, personalised, handwritten letters

The young man talks about a plethora of topics.

By ET Bureau | Updated: Jul 21, 2020, 08.41 AM IST

The success of his business proves that the supposedly sunset skills of penmanship and effective articulation cannot be totally written off.

Screen overload has become the inevitable consequence of work-from-home (WFH) imperatives such as webinars and video calls, emailing and texting. It is equally inevitable, then, that the personalisation inherent in even incomprehensible scrawls on blotchy paper would eventually make longhand epistles preferable to the neat monotony of keyboard-aided correspondence for many people.

Compared to the snarky insta-wisdom invariably associated with e-communication, handwritten letters have a more contemplative, genteel and personal aura. The Bengaluru-based young man who has made a business out of providing beautifully composed personalised, handwritten letters on order since 2016 must be complimented for his prescience.

The plethora of topics he offers — from love to loss, cheering up to breaking up — as well as the expanding list of languages and even choice of handwriting styles and witty prose, indicates the breadth of the potential market.

Although this has not led to the re-emergence of the postman as the deliverer of joyous missives as these customised letters are delivered by courier services now — with sanitising precautions in place, of course — at least the success of his business proves that the supposedly sunset skills of penmanship and effective articulation cannot be totally written off.

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