The Harsh effect: When Goenka and Mariwala won Twitter with their camaraderie

To be on Twitter is to invite myriad reactions: praise, backlash, hostility, wonder, disdain, etc. Or in Marico chairman Harsh Mariwala’s case, a gentle ribbing courtesy friend and RPG chairman Harsh Goenka.

Mariwala (who has a penchant for tweeting himself) recently shared the new logo for Paris as a city and wondered what three factors defined Mumbai if the city were to be branded. He asked followers: “In the age of #branding and #socialmedia, I think it’d be a smart step to brand #Mumbai. Thoughts — @Dev_Fadnavis? Opening this thread up to all #Mumbaikars - According to you, what are the 3 things that define Mumbai?”

Goenka, who is known for his humorous tweets, cheekily listed: the names of three companies founded by Mariwala.


Mariwala took it in good stride and replied with: “Food, art, cricket #Mumbai”.

The two share a good equation on Twitter and have occasionally retweeted each other’s posts in the past.