Salman Khan and Delhi’s Khan Market head towards a conflict over a website

There’re some things that just Khan’t be confused. Like a certain muscular Bollywood Khan and the genteel if uberexpensive, colonial-era market in New Delhi that only coincidentally bears the latter part of his name. The point is moot, though, about which entity is more famous — Salman Khan or Khan Market — as the traders associated with the shopping centre think that khanmarketonline, the new portal opened by the star, would impinge on their collective brand. Neither’s fans are entirely discrete, so determining the bigger Khan would be difficult. More so as both obviously have plenty of muscles to flex and are capable of drumming up celebrity endorsements to press their cause. However, the star may want to think twice before heading into another court case just as a long-running one has finally ended.

Of course, the Dabangg actor could have gone to court with a gripe of his own on a similar count: the arrival in India of his Bangladeshi-American namesake with his hugely successful online educational venture, Khan Academy. Instead, the Khans, number-cruncher and villain-cruncher, met and bonded. Hopefully, the Khan Market traders can take that cue and reach a similar entente: perhaps by persuading him to take a space in their bailiwick, thus aligning his online business’ nomenclature with their interests.