Richard Branson launches first Virgin Hotel in Chicago, woos working women with vibrators

Last month, Richard Branson launched his first Virgin Hotel in Chicago — which has been dubbed a female-friendly hotel aimed at working women. Besides, checking all the usual boxes expected from a luxury hotel, it also offers features designed to meet some special needs of its customers.

Lover's Intimacy Kit

The contents of this $20 (Rs 1,245) tin in the mini-bar includes two condoms, a lubricant and a vibrator.

Vanity

The rooms include a spacious glass-topped silver table with an upholstered chair and back-lit magnifying mirrors.

Closet

There are sliding shoe racks at the base of each closet, and there are extra lingerie hangers.

Peep Holes

In the sliding wooden doors that separate the bedroom and dressing room are two eye-level peep holes. The idea, which Branson demonstrates in a video, is that ladies can modestly witness staff deliver room service and leave without revealing themselves in states of undress.

Shower

A spacious (two person), gleaming white and red tiled shower boasts a rainfall shower head, handheld shower head, and a bench designed to make shaving legs easier.

Hairdryer

The hotel offers a powerful Andis-brand hairdryer with attached diffuser.

Mood Music

Customers can plug into a USB port and stream their own music, using the room's 'Stelle Audio Couture' cylinder speaker. Or simply turn on the TV and get free access to countless albums from Lufthansa Systems' collection, curated specially for Virgin Hotels.

Free, Fast Wi-Fi

Upon checkin, customers are automatically signed in to free, highspeed internet—avoiding that great pet peeve of nice hotels: nickel-and-diming on the Wi-Fi. And the room's oval shaped wooden desk and saddle leather chair provide a neat workspace.