Product and book launches

Olympian luger Shiva Keshavan, Farhan Akhtar, Sabyasachi Mukherjee and Atul Kasbekar at the launch of a new product by a leading beverage brand.

Also in the frame: Venkatesh Kini and Debabrata Mukherjee of Coca Cola; Manpreet Gulri of Subway and Alok Tandon of INOX Leisure.

Funny man Cyrus Broacha keeps the audience in splits at the launch of a book by Mehrab Irani, GM, TATA Investment Corporation.

On the right is industry veteran Rakesh Jhunjhunwala checking his phone.