'One more thing': Apple announces special event for Nov 10
Analysts expect the new Macs to debut at the November event.
By Reuters | Updated:
AFP
Apple Inc on Monday announced a special event for Nov 10 but gave no further details aside from a tag line of "one more thing."
Apple last month announced a range of new iPhones and also announced new Apple Watches and a services bundle in September. The company in June said it would introduce new Mac computers using its own processor chips, dubbed Apple Silicon, before the end of the year.
Analysts expect the new Macs to debut at the November event. The Apple Silicon Macs will mark the start of a transition away Intel Corp, Apple's supplier for laptop and desktop processors since 2006.
The "one more thing" tagline calls back to a line former Chief Executive Officer Steve Jobs sometimes used at the company's events before unveiling previously unannounced products. In addition to the new Macs, analysts believe that Apple is working on a new pair of over-ear AirPods headphones and tracking tags similar to those made by Tile Inc to bolster Apple's growing accessories business.
Apple last month announced a range of new iPhones and also announced new Apple Watches and a services bundle in September. The company in June said it would introduce new Mac computers using its own processor chips, dubbed Apple Silicon, before the end of the year.
Analysts expect the new Macs to debut at the November event. The Apple Silicon Macs will mark the start of a transition away Intel Corp, Apple's supplier for laptop and desktop processors since 2006.
The "one more thing" tagline calls back to a line former Chief Executive Officer Steve Jobs sometimes used at the company's events before unveiling previously unannounced products. In addition to the new Macs, analysts believe that Apple is working on a new pair of over-ear AirPods headphones and tracking tags similar to those made by Tile Inc to bolster Apple's growing accessories business.
Apple, at its virtual 'Hi, Speed' event, unveiled four new iPhones equipped with technology to support the new 5G wireless networks.
In addition to the new variants of iPhone 12, priced between $700 to $1100, the Cupertino-based tech giant also launched a smaller and cheaper version of its HomePod speaker.
Apple also said it won't be including earbuds or power adaptors with the newest iPhones, since most customers already have these. That will reduce manufacturing and make boxes lighter to ship.
The company's environment policy chief Lisa Jackson said the move was part of Apple's efforts "to cut waste and use less materials."
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