Now, we all need to KonMari our lives
Japan’s de-cluttering queen believes possessions must justify their presence.

But do we really need a guru to guide us in matters other than of the mind? The recent success of de-cluttering queens, especially the latest sensation from Japan to invade homes, Marie Kondo, indicates we do.

People evidently need to be told not only how to purge their lives of ‘joyless’ physical jumble but how to joyously compartmentalise and store in the best possible way — for the object and its owner — whatever has proved itself to be worthy of retention.
Get the difference? The new normal is for possessions to justify their continuity in people’s lives by providing a convincing ‘spark of joy’, not people justifying (to themselves and their gurus) what they need. Negotiating that subtle but crucial distinction is not easy and has turned into a profitable consultancy business. So much so that there is now a new word for this mental and physical cleansing of home and heart: KonMari-ing.
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