Microsoft brings new user interface for Windows users, launches revamped web app store with expanded library

American tech giant Microsoft has introduced a revamped web-based version of its Windows app store, aimed at simplifying the process of discovering Windows apps and Xbox PC games online.

According to The Verge, unlike its outdated predecessor, this new platform, which complements the primary Microsoft Store app, offers users a seamless experience, allowing them to search for apps and games with direct links to the Microsoft Store client on Windows 10 or Windows 11 devices for quick and convenient downloads.

To achieve this, Microsoft has embraced modern technologies, using frameworks like Shoelace, Lit, Vite, and a C# ASPNET backend.


Microsoft engineer Judah Gabriel, taking to X, emphasised the company's objective to create a fresh user experience, stating, "We created a fresh user experience with a thoughtfully designed interface, easier ways to discover new apps, and a modern web tech stack. I hope folks will find it useful."


This move marks a departure from the outdated React codebase, enhancing the platform's functionality and user interface.

This initiative aligns with Microsoft's broader strategy of expanding its app and game offerings beyond the Windows ecosystem. Earlier this year, Xbox head Phil Spencer announced Microsoft's plans to develop an Xbox mobile gaming store, foreseeing potential shifts in the mobile app store landscape.

This store, expected to launch in early 2024, reflects Microsoft's move to adapt to changing market dynamics, especially as regulatory developments, like the EU's Digital Markets Act, could necessitate the opening up of mobile app stores.

The web-based Microsoft Store functions as a complementary component to the main Microsoft Store app, seamlessly integrating with Windows devices.

Gabriel clarified, "Think of this as the web front to the app store on Windows. They work together," as per The Verge.

This integration ensures users can effortlessly explore and download Windows apps and Xbox PC games through the primary Microsoft Store app, enhancing the overall user experience.