Limited edition Vespa, designed by Justin Bieber, can be your at Rs 6.45 lakh

Piaggio Vehicles, the Indian arm of the Italian auto manufacturer Piaggio, has unveiled its JUSTIN BIEBER X VESPA edition at a price tag of RS 6,45,690 lakh. The scooter features a white palette, with a tone-on-tone branding aesthetic.

Agencies
The Justin Bieber X Vespa edition will be available via pre-order.
Listen up, Justin Bieber fans! The iconic Vespa gets a new fiery look.

Now, bring home the limited-edition Vespa, designed and ideated by your favourite Canadian pop star.

Piaggio Vehicles, the Indian arm of Italian auto manufacturer Piaggio, launched the JUSTIN BIEBER X VESPA edition on Thursday with a price tag of Rs 6,45,690 lakh (ex-showroom in Mumbai).

Justin Bieber x Vespa
Justin Bieber x Vespa

For the new scooter, Bieber has opted for a white palette - from the saddle to the grips and the spokes of the rims. The two-wheeler features flames delicately etched onto the front and sides of the vehicle's body. The brand logo and Bieber's name also appear with a tone-on-tone white aesthetic.

The limited-edition scooter comes with the classic 150cc engine and is revamped keeping in mind the most recent environmental regulations.

The scooter features a rectangular headlight, a fully-coloured multifunctional TFT display with smartphone connectivity and 12-inch wheels. At its heart, the model will provide an impressive peak power of 12.5 hp and a maximum torque of 12.4 Nm. The vehicle has been updated with safety features like a 200 mm front disc brake paired with a 140 mm rear drum brake, coupled with a single-channel Anti-Lock Braking System (ABS).
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"I love Vespa, and to partner with such a classic brand is so cool. Being able to express myself, whether it's through art, music, visuals, or aesthetics, being able to create something from nothing - it's a part of me. Ultimately the goal in creating and designing is always to put your own unique spin on things," said Bieber said.
Justin Bieber x Vespa
Justin Bieber x Vespa

The music icon's limited edition Vespa model will be available on pre-order as an imported completely built unit (CBU) in India, according to the company. The pre-booking is available on the official website and all Vespa dealerships in India.

Piaggio Vehicles, which also manufactures the Aprilia range of scooters, said that only a limited single-digit quantity of this model will grace the Indian market.

"We are excited to introduce to India, the collector edition of JUSTIN BIEBER X VESPA that embodies creative drive, vibrancy and vigour - the values shared by both Bieber and Vespa," said Diego Graffi, Chairman and Managing Director of Piaggio Vehicles said in a statement.
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The Italian scooter-maker collaborated with Bieber last year in April.

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