Kohler has launched a three-part digital campaign, with Twinkle Khanna as brand ambassador, to introduce its new range of colours.
Establishing an innovative assembly of earthy Indian colours, Kohler, the global lifestyle brand, has introduced a new range of colours that encapsulates the vibrancy and grandeur of India’s diversity.
As part of its campaign, Colours by Kohler: The India Palette, the brand marked the launch with a digital-first, three-part film starring its brand ambassador, Twinkle Khanna.
This is yet another creative offering from Kohler, which is driven by its philosophy of innovation and excellence. The company aims to make bathrooms the centrepiece of the home. The campaign brings alive the story behind the three colours — Peacock, Truffle and Thunder Grey. The version of Peacock is rendered as a shade of teal, evoking an ethnic feel to give a vibrant look of the Indian iconic bird. Truffle is an ode to the Thar Desert, while Thunder Grey is a celebration of the Indian monsoon.
The films establish the same mood by creating a dreamy world, where colours put up a magical show while transforming the mundane white vessel into something inspirational. The warm hues of Truffle exuberate a sense of luxury while lending a calmness to your bath-space. “Kohler’s India Palette of Colours enables our customers to express themselves with colours that are rooted in Indian sensibilities yet are uniquely global. Our endeavour is to make the bathroom the centrepiece of the home, and the India Palette of Colours by Kohler is all about re-inventing the bath space,” said Salil Sadanandan, president, Kohler K&B India, Middle East, and Sub Saharan Africa.
Salil Sadanandan stressed on the importance of making the bathroom the centrepiece of home.
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“The digital first campaign featuring Twinkle Khanna showcases the magical inspiration behind each colour. With this new meticulously researched range of colours for India, our customers can personalise their bath space to reflect their own unique style.” Capturing the essence of the new range, Khanna said, “Colours play an important role in my life, especially when it comes to home décor.
I am excited to be a part of Kohler’s new campaign, which comprises globally trending palettes that draw its inspiration from India — be it the Peacock teal of our national bird, Truf f le from the Thar Desert, or Thunder Grey from the Indian monsoon. While all three have their own charisma, Peacock is my favourite because it expresses my personality better. I am confident that these vessels inspired by the Indian Palette will transform the powder room into a centrepiece of the house in a unique way.”
Home Décor Hacks: How To Make The Most Of Your Small Space
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If you are living in a small home or are planning to shift to a studio apartment, make the most out of the space by choosing the right colour schemes, décor and furniture.
Surabhi Mittal, founder, RevivedbySurabhi, and Purba Kalita, co-founder, SaleBhai.com, have some easy hacks to keep clutter at bay while jazzing up your house.
If you are living in a small home or are planning to shift to a studio apartment, make the most out of the space by choosing the right colour schemes, décor and furniture.
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It can be anywhere - the living room, the bedroom, or even the terrace balcony.
Just choose a bright corner of any part of the house. Add a colourful cotton rug, throw some pillows, a lamp (go for something unique, such as marble), a handful of tabletops, and a bright painting on the wall to tie it all together.
It can be anywhere - the living room, the bedroom, or even the terrace balcony.
Just choose a bright corner of any part of the house. Add a colourful cotton rug, throw some pillows, a lamp (go for s..
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While choosing furniture, go for multi-functional ones. That's the best you can do to make the most of your small space.
For instance, look for a storage ottoman that can be replaced as a coffee table or opt for a foldable dining table.
Do not pick bulky furniture that may make your rooms look cramped and cluttered.
Choose furnishings of the right size and the ones that lighten up the space.
While choosing furniture, go for multi-functional ones. That's the best you can do to make the most of your small space.
For instance, look for a storage ottoman that can be replaced as a coffee tab..
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When it comes to home décor, it makes sense to start from the bottom. Stark, bare floorings can be given a new life with the perfect carpet.
Depending on your taste -- the flamboyant Rajasthani, the eclectic Indo-Tibetan, or the luxurious silk -- there are varieties of coverings to choose from.
When it comes to home décor, it makes sense to start from the bottom. Stark, bare floorings can be given a new life with the perfect carpet.
Depending on your taste -- the flamboyant Rajasthani, the..
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Are you too keen to adorn those empty walls of your room with paintings or other personalised designs? Well, the idea should be to create an illusion of something bigger in a small area.
You can choose a piece of art that also creates a division to your apartment or for a particular corner or a wall.
Instead of hanging three to four small frames on a wall, exaggerate the photo prints to give more depth to your wall.
Are you too keen to adorn those empty walls of your room with paintings or other personalised designs? Well, the idea should be to create an illusion of something bigger in a small area.
You can cho..
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In a small apartment, visible storages such as cabinets, baskets and boxes may make your space look cluttered. The ideal solution would be to opt for hidden storages.
The key is making use of all the empty spaces such as the crawl space underneath the stairs, empty space under the bed or even the gaps beneath the floor boards.
(With inputs from IANS)
In a small apartment, visible storages such as cabinets, baskets and boxes may make your space look cluttered. The ideal solution would be to opt for hidden storages.
The key is making use of all th..
