Jordon Hudson remains COO at Bill Belichick’s company despite breaking up a year ago: Here’s a look into the criticised business partnership they reportedly continue to maintain

Bill Belichick, the head coach of North Carolina, and his ex-girlfriend Jordan Hudson remain friends after their split. Hudson, the founder and CEO of Trouble Club Enterprises, continues to work in media management. She also serves as the chief op...

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North Carolina head coach Bill Belichick and his former girlfriend Jordon Hudson before an NCAA college football game against Richmond in 2025.

North Carolina Head Coach, Bill Belichick and his former cheerleader girlfriend, Jordan Hudson broke up in 2025, according to TMZ Sports. The two have, however, remained friends and continued to appear together publicly. According to the report, they also continue to remain committed to their business partnerships.

The 74-year-old Belichick is in his second season as a head coach for the team, while Hudson who was a competitive cheerleader and pageant contestant now has other ventures. She works as an entrepreneur after founding the brand and media management company Trouble Club Entreprises in 2021. She is the founder and CEO at the company.

<blockquote class="twitter-tweet"><p lang="en" dir="ltr">Jordon Hudson takes the field with boyfriend Bill Belichick in Chapel Hill, NC �� ��: BACKGRID https://t.co/oa34mPBSUr</p>— Page Six (@PageSix) <a href="https://x.com/PageSix/status/2114783124664234322?ref_src=twsrc%5Etfw">October 26, 2026</a></blockquote><script async="" src="https://platform.x.com/widgets.js" charset="utf-8"></script>

Hudson still holds an executive position at Belichick’s company

According to her LinkedIn profile, Hudson is still the chief operating officer at Belichick Productions. She has been in the position since August 2023, and has spent over 2 years there. The firm associated with the head coach is a personal branding and media venture. The company is said to have more of an internal role in managing Belichick’s personal brand.


Belichick had previously denied rumours that Hudson had assumed an unofficial role with the University of North Carolina football program. The rumours had alleged that Hudson was acting as the team’s general manager. A leaked email which Belichick later clarified, had asked staff to copy Hudson.

Hudson was criticised for interrupting Belichick on an interview

Belichick has previously stated that the two share both a personal and professional relationship. Their relationship was previously criticised when Hudson interrupted Belichick during an interview with CBS Sunday Morning.

During the April 2025 interview, the host Tony Dokoupil asked the coach how he met his then girlfriend Hudson. She promptly replied saying, “We’re not talking about this.” After the interview aired, Page Six reported citing sources, that Hudson has a “pushy behaviour”.
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According to the sources, she “forced her way into” a Dunkin’ advertisement that aired during the Super Bowl in 2025. After the report, their relationship was publicly scrutinized.

Her role in Belichick’s branding was further highlighted during his 2024 show ‘Coach with Bill Belichick’. In the released footage Hudson could be seen asking questions about the show and the graphic that would appear on it.

The former cheerleader has amassed a $2 million dollar net worth

According to a US Weekly profile on Hudson, which cites sources, she has an estimated net worth of $2 million. She had made her fortune by stepping into a modeling career and taking up real estate as a business venture. However, interestingly she has a real estate portfolio worth $8 million most of which she has added since she was first spotted with Belichick, according to Realtor.

On the other hand, the football coach has a massive net worth of around $70 million. Sport Illustrated reported, citing Celebrity Net Worth. Most of his fortune has been collected over his 40 years in the NFL from huge contracts. He signed with the University of North Carolina for $50 million over 5 years in 2024.
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