iPhone 17 launch brings Apple discount deals: Here are old iPhones that are available at reduced cost

Apple is set to unveil its next-generation iPhone 17 lineup at the company’s “Awe Dropping” event on September 9. As anticipation builds for the four new models, the spotlight is also on the older iPhones, which are already seeing steep discounts across online platforms in India.

Older iPhones Likely to Get Cheaper

According to reports, Apple is expected to discontinue the iPhone 16 Pro Max, iPhone 16 Pro, iPhone 15, and iPhone 15 Plus following the launch event. This means the iPhone 16 and iPhone 16 Plus may remain in the lineup with lower price tags.

Apple has followed a similar strategy in previous years, cutting the price of older devices soon after launching a new series. For example, the iPhone 15 received a Rs 10,000 reduction after last year’s September launch, while the iPhone 14 saw a similar cut in 2023.


With the festive season around the corner, additional offers from e-commerce platforms could push prices down further, particularly during Diwali sales.

Check Apple iPhone 17 Pro, iPhone 17 Pro Max, iPhone 17 Air, iPhone 17 Launch LIVE Updates

iPhone 15 Discounts

In the run-up to the iPhone 17 launch, the iPhone 15 has become more affordable across Amazon and Flipkart. The device, which originally started at Rs 79,900 in 2023, was officially reduced to Rs 69,900 last year. Now, Amazon has listed the base variant at Rs 59,900, with bank offers and cashback bringing the effective price close to Rs 50,000. Flipkart is offering the model at Rs 64,900, along with extra savings through partner banks such as HDFC, SBI, and Axis Bank.

Exchange programs on both platforms make the deal more attractive. For instance, trading in a device valued at around Rs 20,000 can lower the effective price of the iPhone 15 to under Rs 40,000.

iPhone 15 Features

The iPhone 15 continues to offer strong specifications for its price segment. It features a 6.1-inch Super Retina XDR OLED display with HDR10 and Dolby Vision support, capable of up to 2000 nits peak brightness. Powered by Apple’s A16 Bionic chipset, the device comes with 6GB or 8GB RAM options, depending on the model, and storage capacities up to 512GB.

For photography, the smartphone includes a dual-camera setup with a 48MP primary sensor and a 12MP ultrawide lens, while the front camera is 12MP. It also carries a 3349mAh battery with support for wireless and reverse-wired charging.

Available in five colours — Black, Blue, Green, Pink, and Yellow — the device offers features that still appeal to those who don’t want to wait for the next upgrade.

What to Expect from iPhone 17

Apple is expected to bring major upgrades with the iPhone 17 lineup. As reported, all four models may get a 120Hz ProMotion AMOLED display, a feature previously exclusive to the Pro versions. The Pro and Air models are likely to be powered by the A19 Pro chipset with up to 12GB RAM, while the standard model could ship with the A19 chip and 8GB RAM.

The Pro series and the iPhone 17 Air may also see a design refresh, while the standard iPhone 17 could retain last year’s look. These updates suggest a clear distinction between the premium and base models.

While the iPhone 17 will bring newer hardware and a fresh design, the iPhone 15’s recent discounts make it a compelling option. With effective prices dropping closer to Rs 50,000, it provides access to Apple’s ecosystem at a much more affordable cost.

How to Watch the Event

The keynote is scheduled to start at 10 a.m. PT / 1 p.m. ET / 6 p.m. BST / 10:30 PM IST and will be available to stream on Apple’s official channels, including YouTube and the Apple TV app. With the spotlight on the iPhone 17 Air and redesigned Pro models, the announcements are expected to play a key role in shaping Apple’s product lineup for the coming year.