'Influence: The Psychology Of Persuasion' is a must-read for marketing professionals: Nilesh Mazumdar

Nilesh Mazumdar, CEO, consumer brands division, Ruchi Soya Industries, confesses to his love for Bengali food and wildlife photography.

Clothes: Marks and Spencer. They have a wide range of affordable and trendy outfits.

Book: "Influence: The Psychology Of Persuasion" by Dr Robert B Cialdini, a must-read for all marketing professionals. The book explains how human decisions are influenced and the psyche behind them.

Cuisine: I like Bengali food. It is tasty and nutritious. It has some health benefits like being rich in proteins and healthy for heart.

Movie: My favourites would be "The Bucket List" and "Million Dollar Baby" because these movies capture both the joy and sadness of life.

Destination: I am a hobbyist photographer so most of my travel becomes activity holidays rather than luxury holidays. My favourites are Ladakh and Kanha National Sanctuary.

Music: I am a die-hard fan of Kishore Kumar. From the present generation, I like Shaan and Ankit Tiwari.