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Going green: Harley-Davidson launches all-electric motorcycle brand 'LiveWire'

Named after Harley's first electric motorbike, it was unveiled in 2019.

By Reuters |
Reuters
'LiveWire' division is slated to launch its first branded motorcycle in July.
Harley-Davidson Inc on Monday launched an all-electric motorcycle brand "LiveWire," the latest effort by the company to ramp up bets on the rapidly growing electric-vehicle market.

Named after Harley's first electric motorbike, which was unveiled in 2019, the "LiveWire" division is slated to launch its first branded motorcycle in July.

The company had said in February it would create a separate electric vehicle-focused division, as it aims to attract the next generation of younger and more environmentally conscious riders.


"We are seizing the opportunity to lead and define the market in EV," Chief Executive Officer Jochen Zeitz said in a statement on Monday.

"LiveWire also plans to innovate and develop technology that will be applicable to Harley-Davidson electric motorcycles in the future."

BatPod, Hell Cycle & Moto-Terminator: Monstrous Bikes From Movies That Will Blow Your Mind
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It’s usually the rider who defines a bike. But these superbikes from movies stretch our imagination from being conventional to unreal and beyond.
It’s usually the rider who defines a bike. But these superbikes from movies stretch our imagination from being conventional to unreal and beyond.
This monstrous two-wheeler stands out with its unconventional architecture. It requires it to be piloted partly in a ‘Superman position’ and steered by the shoulders instead of hands. Actually driven in the movie The Dark Knight (2008), it was conceptualised by Nathan Crowley, who also created the Batmobile. The bike has 20-inch front and rear tyres, and the engines are in the hubs of the wheels. Crowley never revealed the power of its engine.
This monstrous two-wheeler stands out with its unconventional architecture. It requires it to be piloted partly in a ‘Superman position’ and steered by the shoulders instead of hands. Actually drive..
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The Devil’s motorcycle-riding bounty hunter in Ghost Rider (2007) rides one that doesn’t follow the natural laws of physics. It has no suspensions, is powered by hellfire and could not be destroyed by any means. The Hell Cycle can move at incredible speeds, move up vertical surfaces, ride over water and is sometimes capable of flight. The wheels are constantly on fire, which leaves a trail along the road when moving.
The Devil’s motorcycle-riding bounty hunter in Ghost Rider (2007) rides one that doesn’t follow the natural laws of physics. It has no suspensions, is powered by hellfire and could not be destroyed ..
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The Moto-Terminators of Terminator Salvation (2009) are automated motorcycles, produced by Skynet sometime before 2018, whose main purpose is to hunt down humans. They have red optic sensors and plasma emitters on their sides. The motorcycles are agile, with the sensors calculating debris or obstacles ahead, even viewing them in slow motion. With this trait, they can avoid any obstacle, even at high speed.
The Moto-Terminators of Terminator Salvation (2009) are automated motorcycles, produced by Skynet sometime before 2018, whose main purpose is to hunt down humans. They have red optic sensors and pla..
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The legendary warrior in the Priest (2011) blasts around the dystopian world in his Gladius jet-bike looking for vampires. The striking thing about it, apart from the huge turbine at the front, is its extended length and the low ride height. It uses a drag-style swingarm to lengthen the wheelbase by seven-feet.
The legendary warrior in the Priest (2011) blasts around the dystopian world in his Gladius jet-bike looking for vampires. The striking thing about it, apart from the huge turbine at the front, is i..
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Customised to look like a futuristic police interceptor, the Robocop’s (2014) redesigned Kawasaki 1000 dons an aggressive look that matches the law enforcement cyborg’s armour as well. The rear seat of the bike isn’t just extended, it is raised to lean the rider in a forward position. It is 1043 cc engine outputs 136.1 HP with 81 ft lbs of torque.
Customised to look like a futuristic police interceptor, the Robocop’s (2014) redesigned Kawasaki 1000 dons an aggressive look that matches the law enforcement cyborg’s armour as well. The rear seat..
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The sleek high-speed two-wheel that leaves trails of neon in Tron: Legacy (2010) is a fifth-generation Lightcycle that flaunts a hubless wheel design. It is powered by liquid energy, and isn’t bound by the limitations of engineering and traditional road requirements. The bike is generated from a baton, with the baton splitting in half and forming the light cycle between the two halves and below the rider.
The sleek high-speed two-wheel that leaves trails of neon in Tron: Legacy (2010) is a fifth-generation Lightcycle that flaunts a hubless wheel design. It is powered by liquid energy, and isn’t bound..
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