Deals & destinations not important; over 50% Indian travellers plan trips around unique events

From maple leaf-viewing in South Korea to sakura season in Japan, it's all about one-off events for Indians on the move.

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A Kyoto local train passes between flourishing cherry blossoms along its tracks in Japan.
Move over routine sightseeing and flight deals. One-off events have become the new travel influencers for Indians this year. According to a survey conducted across 12 destinations worldwide by Hong Kong-headquartered travel and services booking platform Klook, one-off events are the new crowd pullers instead of flight or accommodation deals that once drove travellers to decide where to go for their holidays.

The survey reveals that about 52% of travellers from India said that they planned trips around seasonal activities or one-off events first and then booked flights and hotels to round-off the itinerary. Among the respondents, 63% of travellers from Thailand, 58% from Malaysia, and 50% from Singapore said they planned a trip for a specific event or a time-sensitive activity, such as maple leaf-viewing in South Korea, sakura season in Japan, a music festival in the US, a concert in Macau, or a special art exhibition in Singapore.
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To cater to this growing consumer demand, Klook has launched more offbeat options like Bavarian beer experience at Oktoberfest in Munich to launching paper lanterns into the night sky at the annual Yee Peng Festival in Chiang Mai to their travel packages.


This survey was conducted in August and September 2018 via an independent research company in 12 markets worldwide, including Hong Kong, India, Indonesia, Malaysia, The Philippines, Singapore, South Korea, Taiwan, Thailand, the United Kingdom, the United States and Vietnam. It was conducted among 2,400 respondents who had travelled abroad within the last 12 months.

Travel Buff? Download These Apps Before Your Next Vacay
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Take the stress out of planning your trip and explore the world with these mobile applications.

Take the stress out of planning your trip and explore the world with these mobile applications.

AR City uses a combination of augmented reality and computer vision technology to let tourists access information as they travel around cities. You can stand in a street and holding your iPhone in front of you, see virtual information such as street names, building names and local points of interest on a live image of the real world in front of you. You can also use it for basic navigation. The app is still in beta, so the amount of information available is limited, but the accuracy is promising.

Image: www.blippar.com

AR City uses a combination of augmented reality and computer vision technology to let tourists access information as they travel around cities. You can stand in a street and holding your iPhone in fr..
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Image: play.google.com

It is a travel inspiration app that makes local culture globally accessible. Tourists can explore more than 300 locations around the world through the lens of passionate locals and in-house journalis..
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Your smartphone becomes a live-out-loud translator with this must-have app for tourists. You can have conversations in up to 38 languages by tapping the button to speak and holding to translate. The app automatically picks up which language is being spoken and becomes the middleman in your conversation. The app is free to use in its basic form but to unlock unlimited translations and multiple devices you’ll need to pay a subscription.

Image: play.google.com

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This app is your travel guide for more than 600 destinations worldwide in five languages, including offline maps and a trip planner. You can put together all the details of your trip before, or even during, your journey. Add the important points of interest, shops, hotels and museums to your travel guide and you’ll get a complete route as an offline map. The app can also automatically arrange your route by the distance from your departure point.

Image: www.tripwolf.com

This app is your travel guide for more than 600 destinations worldwide in five languages, including offline maps and a trip planner. You can put together all the details of your trip before, or even ..
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GPS Tracker It is a global real-time instant messaging and tracking app that can help you stay in touch with your loved ones while you are continents away. You can see locations in multi-map views including satellite, access history, request for meeting points, instantly see who is Letstracking in your vicinity and deactivate tracking anytime. The app can also track your automobiles like cars and motorbike.

Image: play.google.com

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Klook is an indestination travel activities and service booking plat form for Asia that gives tourists a trusted way to book and enjoy over 30,000 popular attractions, local experiences and services around the world. The app of fers more than 50,000 activities and services provided by over 5,000 industry partners in over 200 destinations worldwide. It is the mostfunded company in the tours and activities sector globally.

Image: play.google.com

Klook is an indestination travel activities and service booking plat form for Asia that gives tourists a trusted way to book and enjoy over 30,000 popular attractions, local experiences and services ..
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Trip n howl is an interactive travel networking app and is a great place for tourists to connect with other travellers, plan trips and share their experiences. The app makes travel l ing abroad a lot more convenient by connecting to your favourite destinations, travel tips and more. It also helps you find your way around an unfami liar city, figure out currency conversion, translate foreign languages and avoid mobile roaming costs when contacting your loved ones anywhere in the world.

Image: play.google.com

Trip n howl is an interactive travel networking app and is a great place for tourists to connect with other travellers, plan trips and share their experiences. The app makes travel l ing abroad a lot..
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