Airtel bundles free Adobe Express Premium for its 360 million users

New Delhi: Bharti Airtel in a first-of-its-kind offering, is bundling free access to Adobe Express Premium to its 360 million mobile and broadband users.

The landmark partnership will provide access to worth Rs 4,000 of digital creativity tools for one year to users free of cost. The offer is available to all Airtel users including mobile, WiFi and DTH. Customers can avail themselves of this subscription by logging on to the AirtelThanks App, with no credit card requirement.

"This partnership is about more than technology. It is about empowering millions of Indians with cutting-edge AI tools to create and innovate. From a student crafting their first resume to a small business owner designing a poster or a creator editing videos for followers, we wantto empower every Airtel customer with the tools for self-expression. With Adobe Express, world-class creative tools are no longer a luxury—they’re a reality for every Indian," Siddharth Sharma, CEO, Connected Homes and Director of Marketing, Airtel said in a statement.


The Adobe Express Premium subscription provides access to thousands of professional design templates - including ones tailored for Indian festivals, weddings, and local businesses — along with AI-powered features like instant background removal, custom image generation, and one-tap video editing, premium Adobe Stock assets, over 30,000 professional fonts, 100GB cloud storage, and advanced features like auto captions and instant resize—all with no watermarks and seamless sync across devices.