SC seeks reply from Maharashtra govt on mobile hoardings

The SC issued notices to Maharashtra and others on an appeal by an advertiser who has been restrained by the Bombay HC from operating mobile hoardings vehicles on main roads, carriage ways.

NEW DELHI: The Supreme Court on Monday issued notices to Maharashtra government and others on an appeal by an advertiser who has been restrained by the Bombay High Court from operating mobile hoardings vehicles on main roads, carriage ways.

A vacation bench headed by Justice C K Thakker sought reply from the state government, Municipal Corporation of Brihan Mumbai and others as to why the advertiser should be restrained from carrying on his work as per the contract awarded by the Municipal Corporation of Greater Mumbai for display of mobile hoardings.

Challenging the High Court judgement, Supri Advertising & Entertainment Pvt Ltd stated that it had been displaying mobile hoardings only at earmarked places on the main roads and carriage ways for just two hours at one place since May 2007.

According to it, it was affected by the order as it had taken the whole contract for display for city, eastern suburb and western expressway zones.

The authorities took into account traffic rules, volumes of traffic, obstruction to the flow of traffic, if any, while awarding the contract. "The places/spots for display of mobile hoardings were chosen by the authorities after obtaining NoC from the office of the Joint Commissioner of Police (Traffic)," it added.

Senior counsel Arun Jaitley, appearing for the advertiser, said that it had deposited more than Rs 25 crore towards licence fee, occupancy charges, for acquiring modern equipment and vehicles, etc.
ADVERTISEMENT

However, counsel U U Lalit and Gaurav Goel, appearing for the petitioner on whose PIL the high court had passed the orders, opposed the plea saying that the High Court had passed such strictures on the ground that there was mushrooming of hoardings on the arterial roads within Mumbai city and large number of trees had been damaged.
READ MORE
ADVERTISEMENT

LOGIN & CLAIM

50 TIMESPOINTS

More from our Partners

Loading next story
Business News › Industry › Telecom › SC seeks reply from Maharashtra govt on mobile hoardings
Text Size:AAA
Success
This article has been saved

*

+