Reliance Mobile launches WC-related promotional activities

VADODARA: Reliance Mobile kicked off a series of promotional activities here last night for ICC World Cup beginning next week.

Vinay Chandhok, Hub Head-Gujarat & Rajasthan, Reliance Communications, today said "we are offering live streaming, scores and commentary on mobile platform and ICC Cricket World Cup 2011 theme song as caller-tune."

Vadodara is the only city in Gujarat for hosting this event after Jaipur, he said.

Aanshuman Gaekwad, former coach of Team India, was present at the Reliance Mobile's Trophy Preview here.

The company received overwhelming response to its value-added services (VAS) offerings from cricket loving fans during the ICC World T20 tournaments, Chandhok said.

Encouraged by this, Reliance Mobile is set to launch a host of services that will provide exciting audio and video content on both 3G and 2G platforms during the mega event, he added.