Reliance Communications launches ‘Free Facebook Fridays’ offer

NEW DELHI: Anil Ambani-owned Reliance Communications (RCom) on Thursday introduced ‘Free Facebook Fridays’ offer for its pre-paid GSM subscribers.

“The offer allows Reliance customers to access the social networking site Facebook without data charges or deductions from their preferred data pack,” the telco in a statement said.

“With this offer, we believe customers will get an opportunity to connect in an unhindered way; experience the benefits of unfettered Net access, and drive data adoption and Internet penetration in the country,” Gurdeep Singh, chief executive— Consumer Business at RCom said.

A large segment of customers, the company said, will use this offer as a pack-free stepping stone into the Internet space, and then upgrade their Internet usage through data packs.

“Such initiatives by Reliance Communications help make the Internet affordable and get more people to access the Internet in India,” Kevin D'souza, Head of Growth and Mobile Partnerships, Facebook said.

In September this year, Aircel has launched free Facebook and Whatsapp on its all pocket internet (PI) packs across India for new and existing customers.